Reliance revives SHEIN fashion app in India

Shein app relaunches in India with Reliance partnership
Chinese fast-fashion platform Shein has relaunched in India through a partnership with local conglomerate Reliance's retail chain, nearly five years after
Billionaire Ambani's Reliance brings Shein back to India after 2020 app ban
Reliance Retail has launched an app in India to sell fashionwear from China's Shein under a licensing deal, almost five years since Shein's app was banned in the country after getting caught up in a diplomatic tussle.
Shein India to keep data local, partner with Reliance Retail for sales
The new Shein India application, which went live last Friday, has products which are manufactured, marketed and sold only by Nextgen Fast Fashion, a fully owned subsidiary of Reliance Retail Ventures Ltd.
Shein India data to stay local, to sell Reliance Retail-made products
The new Shein India app, which went live last Friday, has products which are manufactured, marketed and sold only by Nextgen Fast Fashion, a fully owned subsidiary of Reliance Retail Ventures Ltd.
Shein Relaunches in India with Reliance: What You Need to Know
Reliance’s intention to establish a niche in the ultra-fast fashion market, competing with sites such as Myntra, H&M, and Zara, is demonstrated by the release of a Shein India app. The following are important components of the competitive strategy:
Shein India Returns: Reliance Retail Partnership & Local Manufacturing
Shein returns to India with a new app and partnership with Reliance Retail. Learn about the localized manufacturing model and data security measures.
Reliance revives Shein fashion app in India after five-year ban
Shein has made its return to India's consumer market after a five-year hiatus thanks to a strategic collaboration with Reliance Retail.
After 2020 Ban, Ambani Brings China’s Shein Back To India
Shein, originally founded in China in 2012 and later based in Singapore, is known for offering affordable Western-style clothing. In 2020, its app was banned in India along with other Chinese apps, including TikTok, due to security concerns following a border dispute between India and China.
Reliance Retail relaunches Shein app in India
Reliance Retail revives the Shein app in India, promising a fresh shopping experience for fashion enthusiasts.
Shein Makes a Fashionable Comeback in India with Strategic Reliance Retail Partnership
Shein, the Chinese fashion behemoth, has re-entered the Indian market after a five-year hiatus. The company was previously banned by Delhi due to data security concerns amidst geopolitical tensions. With its app re-launched on Friday night,
Shein returns to India in partnership with Reliance under market-for-technology
Shein, the Chinese fast-fashion company, has returned to India nearly five years after a ban, partnering with Mukesh Ambani's Reliance Retail, highlighting India's adoption of a market-for-technology approach similar to China's.
What will Shein sell in India? Locally made fashion led by Isha and Mukesh Ambani
After a five-year hiatus, Shein returns to India in partnership with Reliance Retail Ventures. The localized platform ensures ...
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Shein India data to remain here, will sell products manufactured by Reliance Retail arm
Shein India app, launched by Reliance Retail's subsidiary Nextgen Fast Fashion, partners with Indian MSMEs to manufacture and ...
After a 2020 ban, Shein has regained access to the world's biggest consumer market
Shein has entered an agreement with Mukesh Ambani's Reliance Industries to sell products under a new platform called Shein ...
'Over-estimating competitive threat, under-appreciating growth': Buy Trent stock, says Goldman Sachs after Shein re-entry
Goldman Sachs said the relaunch of Shein has been allowed by the Indian government on condition that it will source all ...
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Competition from Shein won't impact us, says V2 Retails
Akash Agarwal, Whole-Time Director at V2 Retail further pointed out that 80-90% of V2 Retail’s stores are located in Tier-2 and Tier-3 towns, contributing significantly to the company’s revenues.