Warner Bros Discovery's streaming platform Discovery+ is increasing its monthly subscription price by $1, the company said on Tuesday, becoming the first streaming service to raise rates in the new year.

In the latest price hike to hit streaming customers, Warner Bros. Discovery is raising the cost of Discovery+ by a dollar a month.

Discovery+ is hiking its prices in the U.S., bringing the cost of its ad-supported tier to $5.99 per month and ad-free tier to $9.99 per month. The $1 increases will take effect immediately for new subscribers,

New year, new streaming price hikes. Warner Bros. Discovery is the first media company to raise the price of a streaming service in 2025, hiking the cost of Discovery+ by $1 to $5.99 for the ad-supported plan and $9.