Taco Bell (YUM) is tapping into nostalgia with the return of some classic menu items, hoping to rekindle the magic for ...

Taco Bell sales help offset weakness in other Yum! Brands franchises, boosting shares of the company. Same-store sales at ...

Taco Bell is reviving five menu items from past decades for a limited time. The nostalgic menu includes items like the Tostada, Meximelt, and Gordita Supreme. We tried the new Decades menu and the ...

Taco Bell is reimagining its Crunchwrap Supreme. But it isn't doing it alone. On Wednesday, the fast food giant announced it's partnering with chefs Reuben Asaram, Jennifer Hwa Dobbertin ...

Some baseball fans may have beef with Taco Bell. Taco Bell is no longer an official sponsor of Major League Baseball, according to an MLB spokesperson, meaning the beloved "Steal a Base ...

See Reuben Asaram's, Jennifer Hwa Dobbertin's and Lawrence "LT" Smith's recipes. Attention Taco Bell fans: Three emerging chefs are helping the fast food chain innovate on a fan favorite with bold ...

That move leaves a hole not just in the Raiders' offense, but also in the real estate market in Las Vegas that Taco Bell is determined to fix. That’s because Adams has appeared in an ad campaign ...

And fans are not happy. You might even say they have a beef with Major League Baseball and Taco Bell. The reason that the promotion is no more is because the popular fast-food joint and MLB broke up.

Taco Bell is the latest fast-food brand to bank on nostalgia, with a new limited-time menu featuring five fan-favorite items from the past. When the first Taco Bell restaurant opened in Downey ...