Audible is leaning into social media and communities like #BookTok to get people to read and connect with fans. Rosina ...

As artificial intelligence is incorporated into more newsrooms, journalists must ensure they use AI with transparency so that ...

In recent years, researchers have explored how artificial intelligence can use social media to help during emergencies. These programs can scan millions of posts on sites such as X, Facebook and ...

Agorapulse is another strong contender in the social media management arena. It’s designed to be user-friendly, which is a ...

It is common to hear all the reasons why social media is bad. However, social media can have a powerful effect, and some have harnessed that power for good.

Before we panic about teens turning to influencers for mental health advice, maybe we should ask why it’s working.

Expanding on Johnnie Walker’s famous motto, “Keep Walking,” Rousteing notes that the wings fall in line with his own personal ...

Discover the difference between content and social media marketing. Learn how each fits into your digital marketing strategy.

Social media platforms have become increasingly opaque at precisely the moment their influence on society has reached ...

The report follows a lawsuit filed last year over the suicide death of a 14-year-old boy whose last conversation ... Sense ...

In our digital and social media focus month, Gustavo Pratt highlights a fictional Twitter conversation between ... I have a perfect example: a page to talk about rare diseases.

For example, businesses can measure their social equity—a term for the return on investment (ROI) from their social media marketing campaigns. A well-designed social media marketing plan ...