The brief story glances over the mythology of Nian, a fierce beast from ancient China. It's said that the beast hated loud ...

The 2025 Spring Festival Gala hosted and aired by the China Media Group (CMG) featured over 100 elements of intangible ...

January 29, 2025. More for You ...

For their Year of the Snake campaigns, luxury brands in China are digging a little deeper into imagery and symbolism to avoid ...

We’ve noticed while scouring shops online that there are a number of Lunar New Year themed items out there to mark the annual ...