As 2025 progresses, influencers will likely play an even more pivotal role in the ways brands connect with their audiences.

The direct summons was served on the leading Italian social media influencer's lawyers who maintain their client has ...

While healthcare influencers face the looming threat of a TikTok ban, the creator economy is bustling on other platforms like Instagram.

Welcome to Trump 2.0, where these creators have the ears not only of their audiences but of the president as well.

Popular food influencer Rebecca Wylie Simms has died after surgery complications, her heartbroken twin sister has revealed.

"I feel disconnected. I feel cut off from the world and my community," one influencer remarked when the app was down.

Popular Ghanaian influencer Hayet Rida has lost her husband, Lesley Kwame Assimah and penned a touching message on social ...

And while many influencers have truly perfected the look of their home’s public spaces, only a few have really homed in on ...

China's influence on the Panama Canal is a major risk to U.S. national security, Sen. Ted Cruz told lawmakers during a Senate ...

Just days before a possible TikTok ban in the U.S., WCIA 3's Taylor Mitchell sits down with popular TikTok influencer and U ...

PR practitioners must be thoughtful in who to pitch in terms of affective target audiences. Practitioners need to carefully ...