LOUISVILLE, Ky. — Louisville's professional men's soccer team is now partnered with a major apparel company. Louisville City ...

PUMA's PVMA campaign and YesMadam's email layoff stunt spark debate on controversial marketing, highlighting risks and potential backlash for brands.

Louisville City FC is shedding its stripes. Stephen P. Schmidt has the story about the soccer club starting a new apparel ...

Amazon Sportsmania brings at least 40% off on top brands like Nike, Puma, Adidas, Skechers, and more. Shop running, hiking, ...

The Ferrari F1 store will be the best place to buy Lewis Hamilton Ferrari merchandise. You can expect the range to launch ...

Puma’s new collaboration with French designer Louis-Gabriel Nouchi finally has a release date. First seen at the designer’s ...

The nextlevel programme is aimed at cost reduction and operational enhancements to boost profitability growth.

PUMA Hoops announced that it is teaming up with everyone’s favorite pizza-loving, skateboarding, crime-fighting team, the ...

Typos are the Achilles' heel in advertising. What could have been a strong ad can be overshadowed by a grammatical mistake or ...

PUMA and Manchester City have launched two new pre-match ranges, inspired by songs, celebrations and chants popular amongst ...

Puma rebrands as PVMA in tribute to badminton star PV Sindhu, celebrating her sports achievements and global impact.

The temporary rebranding to ‘PVMA’ signals its entry into badminton, backed by a collaboration with PV Sindhu—a strategic ...