The University of Texas at Austin Athletics and DICK'S Sporting Goods announced an exclusive multi-year brand sponsorship ...

Dick's Sporting Goods is going south for its latest partnership. On Thursday, the Coraopolis-based retailer announced that it ...

The Texas athletic department reported a surplus for the third consecutive fiscal year. The Longhorns will need those funds ...

In addition to "co-branding with the iconic Texas Longhorns logo in Dick's marketing campaigns," the sponsorship will include student-athlete influencer marketing activations through name, image and ...

The University of Texas has solidified its standing as a financial powerhouse in college sports, becoming the first Division ...

Texas athletics both generated revenue and had operating expenses of more than $300 during the fiscal year of 2024.

Dick’s Sporting Goods has inked a new multi-year brand sponsorship deal with the University of Texas at Austin Athletics to become the “Official Sporting Goods Retailer of the Texas Longhorns.” ...

Check Inside Texas daily for FREE Texas Longhorns content] As is tradition with the Longhorns ball club, Texas will host ...

Always among the financial heavyweights in college sports, Texas set a pair of athletic department records in the 2024 fiscal ...

The Texas Longhorns were set to have a strong presence at the 2025 Reese’s Senior Bowl with five players originally slated to ...

Texas Longhorns quarterback Arch Manning sat down with ESPN analyst and reporter Marty Smith. In the interview, Manning answered numerous questions about his decision to choose Texas and his future.

In six years of college basketball, Texas Longhorn Taylor Jones has learned many lessons, but some of the most important ones ...