In a world dominated by social media and ever-growing content proliferation, it’s easy to overlook, or under invest in, one ...

While the graphic logos of Duracell, Tiffany, or Corona may not immediately come to mind, the copper top, the robin’s egg ...

Generally speaking, you should apply for trademark registrations for your business name, logo, slogan and designs separately. Keeping your logo and business name separate allows you to use either ...

Car brands occasionally have one-off branding scandals – people hated Audi’s new logo for China and I don’t even need to get ...

WUN55, a military merchandise brand based in Riverside, was a vendor at this year’s LA Fleet Week. Brothers Fabian and Albert ...

The 10 small business packaging ideas shared here are crafted to help you elevate your brand, promote stronger connections ...

In Harrisburg, lawmakers proposed several bills this session that support the veterans still here—those who steward the ...

Logos are essential to an iconic brand identity, so when it comes to redesigning them, it's no mean feat. While there are ...

But a winning idea also plays to your strengths and interests. This list of business ideas can help you brainstorm your next move. From there, you can take preliminary steps, like conducting a ...

How Brand Recognition Works A brand is a name, logo, word, mark, tagline, or any other identifying characteristic that distinguishes a company's products or services from others on the market.

The debate had gone on for months. Kyle Viverito and his wife, Michelle, were compiling a list of baby names ahead of the birth of their first child, but failing to reach a consensus. The ...