The Final Copy Of Ilon Spect: The Icon Behind ‘Because I’m Worth It’
Because I’m Worth It’’ L’Oreal’s most universal mantra has been its cornerstone for more than fifty years; and now the ...
‘The Final Copy Of Ilon Specht,' About Woman Who Created "Because I'm Worth It" Ad Campaign, Begins Streaming On TED YouTube Channel
EXCLUSIVE: In the history of advertising, few if any taglines have rivaled the impact and enduring power of this one: ...
L’Oréal recalling acne creams sold at Walmart, Target, and Walgreens due to ‘cancer-causing chemical’
Makeup company L’Oréal has recalled popular brand La Roche-Posay’s acne cream because it may contain benzene, a ...
ABC7 KABC3d
New documentary looks at advertising pioneer who created iconic slogan 'Because I'm worth it'
"It's a four-word feminist manifesto." The new documentary "The Final Copy of Ilon Specht" reflects on a pioneering advertising copywriter who broke ground for women in the work force with the phrase, ...
Crain's New York Business10d
Pioneering ‘I’m Worth It’ ad exec sells Dakota co-op for $8M
The estate of Ilon Specht, who died at 81 in May, has sold a 4,500-square-foot apartment at the elite Dakota co-op for $8.1 ...