RFK Racing is thrilled to announce its recent achievements at the 2024 MarCom Awards, where the team was honored with ...

Brands can now use video, data enrichment, and AI-powered capabilities to create interactive, hyper-personalized experiences and uncover deeper insights SAN FRANCISCO, Nov. 14, 2024 /PRNewswire/ -- ...

Incorporating the influence and trust that broadcast radio and podcast hosts bring into an advertising campaign could be an ...

As digital touchpoints increase and businesses race to meet rising consumer expectations, integrating AI into your marketing ...

A local healthcare marketing and sales company is growing by leaps and bounds after just starting up a few years ago. Its CEO ...

Drew Panayiotou, most recently of Pfizer, is tasked with embracing new technology and keeping up momentum for brands like Dr ...

With the holiday season in full swing, retailers are already navigating an economic landscape marked by shifting consumer ...

Effective performance advertising with personalized offers is key, as brands are likely to set different discount levels across various product categories based on users' or segments' preferences.

Visual representation in marketing has changed as a result of ... increasing engagement and revealing consumer interests. Fashion firms have the ability to create virtual models with AI ...

Facing an over-reliance on promotions and a product-focused mindset, this global consumer goods company needed to transform its marketing approach. Facing an over-reliance on promotions and a ...

This strategic investment significantly enhances Orchestra's existing consumer capabilities ... specializes in earned media, influencer marketing and experiential activations.