Achieve 2025's hottest makeup trend with these cherry red lipstick, eyeshadow, and blush must-have beauty products.

E.l.f. Power Grip Primer that'll become one of your most reached-for products in your makeup routine — it's packed with ...

The Babe Original Babe Glow Lip Sleeping Mask has a famous fan: Bethenny Frankel. The beauty product works to moisturize ...

The beauty brand offers a glimpse into what today’s tweens care about, and what it takes to win them over. Like clockwork, ...

Gabrielle Union has a Fenty Beauty lip gloss in “every purse” and “every drawer.” She uses the Gloss Bomb Universal Lip ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

An Indiana cop allegedly forced his six-year-old daughter to stand outside in cold temperatures holding a sign threatening ...

Jeans Month is still going strong on the Strategist. We’re digging deep and hunting down what jeans teens are wearing and the ...

Famous for its lanolin-powered Ointment 101 beloved by celebrities and beauty editors alike, Australian brand Lanolips just ...

As for how Clinique’s almost lipstick – which comes in a more subtle ‘pink honey’ shade, too – fares over a full day, it’s more akin to a lip balm than a lipstick. It can’t withstand ...

FILE - A woman applies lip balm in Long Pond, Pa., Saturday, Aug. 2, 2008. (AP Photo/Nam Y. Huh, File) NEW YORK — A tube of lip balm may seem like the perfect antidote to dry, cracked lips.