“The AO is something that connects really well with New Balance because the mix of sport and culture they have is incredible,” Evan Zeder, New Balance director of global sports marketing for tennis, tells me. “I think the AO is a perfect mix and it is just a big party.”

Highlights of the fifth day of the Australian Open on Thursday (all times GMT): 0545 HADDAD MAIA BREEZES PAST ERIKA ANDREEVA Beatriz Haddad Maia reached the third round of the Australian Open for the second consecutive time after the Brazilian 15th seed beat Russian Erika Andreeva 6-2 6-3.

Australian Open is showcasing a crop of young men's players who are better equipped for the changes in tennis than their elders.

Iga Swiatek, of Poland, plays a backhand return to Rebecca Sramkova, of Slovakia, during their second round match at the Australian Open on Thursday in Melbourne.

Melbourne prides itself on serving up the world's best coffee, but finding a hot brew at the Australian Open has proved a challenge for some of the tens of thousands of fans attending this year's Grand Slam tennis tournament.