The new naming strategy with odd numbers used on ICE-powered cars and even numbers for EVs, caused confusion, so Audi is dropping it

In a press release, Audi board member for sales and marketing Marco Schubert explained that the reason for this change was to "provide intuitive orientation for all customers worl

Audi is backtracking just two years after introducing a new naming strategy that saw even numbers applied to EVs and odd numbers to gas cars.

Audi is going back to its original naming strategy in which a number in a model's name refers only to the size or positioning in the lineup.

Exactly how Audi would apply the Sportback name varied, though: the A7 was similar in concept to the A5 Sportback, with its coupe-like roof over a four-door body, whereas the A3 Sportback is a vaguely wagon-esque hatch rather than a 'four-door coupe', and it retained the A3 name. It could hardly take the A4 name, after all.

Switching all ICE cars to odd numbers and reserving evens for EVs was meant to help customers distinguish between powertrains