If anyone's grabbed the whole digitisation thing it's the OOH industry. And made traffic jams a tiny bit more enjoyable.

The packages allow advertisers to activate targeted campaigns at scale through Vistar’s DSP or any omnichannel DSP.

Vistar is set to bridge the gap between digital retail media and the physical world. DOOH offers an opportunity for retailers ...

Vistar Media’s programmatic OOH technology to enhance Haleon’s premium, global media strategy NEW YORK, Nov. 04, 2024 (GLOBE ...

Consumer healthcare firm Haleon chooses Vistar Media for programmatic OOH. A decision it describes as one less headache.

Global healthcare company Haleon has chosen Vistar Media as its preferred partner for programmatic out-of-home (OOH) across ...

NEW YORK, Nov. 04, 2024 (GLOBE NEWSWIRE) -- Haleon, a global leader in consumer healthcare, has chosen Vistar Media, the leading global provider of technology solutions for out-of-home (OOH ...

To ensure this was a success, Guinness utilized the campaign and technological smarts of media agency UM, performance agency ...

Haleon named Vistar Media, a location-based ad technology company, as its preferred partner for programmatic out-of-home (OOH) advertising across all key markets. As part of the partnership announced ...

Consumer healthcare company Haleon has chosen ad tech firm Vistar Media as its preferred partner for programmatic out-of-home across its key markets, the companies announced today. Via the ...