As is the opening tradition at Forecast, economic analysts set the tone for the day by discussing the future of broadcast ...
This review, which kicked off in early November 2024, encompasses media planning, buying, commerce, social media, brand public relations, and influencer marketing, but excludes creative services ...
In what's been a quiet year for acquisitions, WPP has acquired T&Pm. Alan Jones also noticeably quiet in 2024.
Podcast Metrics Demos+ leverages a unique methodology combining census data with survey-based research. The survey is ...
Northern Ireland’s Afro Mic Productions has secured commissions for two new documentaries for Channel 4.
Mars is reviewing most of its global advertising with the exception of creative (mostly at Omnicom) which poses a further ...
Australia’s largest agency, Omnicom’s OMD, heads up RECMA’s biannual assessment of agencies strengths and weaknesses while ...
The 2024 AiMCO Awards finalists have been revealed.The announcement:The Australian Influencer Marketing Council (AiMCO) today ...
Vinit Karnik, Managing Director, GroupM and Ashish Sehgal, Chief Growth Officer, Digital and Broadcast Revenue, ZEEL, delved into how T20 leagues are turning cricket into a global sporting spectacle ...
The exchange4media Group hosted the eighth edition of e4m Media Ace Awards at a star-studded ceremony in Mumbai on Monday, November 11. The awards celebrates Indian media agencies and their ...
Concussion management technology organisation, HITIQ Limited, has appointed A-Leagues’ Chris Davis as its chief marketing ...
Digital platforms are playing an increasingly vital role in reaching and engaging consumers. From payments and e-commerce to ...