Australia’s largest agency, Omnicom’s OMD, heads up RECMA’s biannual assessment of agencies strengths and weaknesses while ...
Podcast Metrics Demos+ leverages a unique methodology combining census data with survey-based research. The survey is conducted by with GroupM with a representative sample starting with three thousand ...
GroupM Chief Investment Officer Matt Sweeney and Stagwell Global Vice Chair David Sable have joined Radio Ink's Forecast 2025 ...
As is the opening tradition at Forecast, economic analysts set the tone for the day by discussing the future of broadcast ...
GroupM Chief Investment Officer Matt Sweeney has been confirmed as a panelist in the opening Forecast session, “Economic ...
Shashi Sinha conferred with Lifetime Achievement Award. Prasanth Kumar, Amin Lakhani, Vikram Sakhuja among other key awardees ...
The other key winners in the category include Wavemaker, Interactive Avenues, LS Digital, Madison Media and Mindshare ...
This review, which kicked off in early November 2024, encompasses media planning, buying, commerce, social media, brand public relations, and influencer marketing, but excludes creative services ...
With income growth, better infrastructure, and digital adoption driving the change, rural households have expanded their ...
WPP has acquired minority shareholdings in T&Pm, bringing the agency fully into the WPP network. T&Pm will continue to ...
Rural India is experiencing a surge in hybrid media consumption, with consumers increasingly utilizing both online and ...
Mars is reviewing most of its global advertising with the exception of creative (mostly at Omnicom) which poses a further ...