It's not HBO, it's Max - but the new logo for Warner Bros. Discovery's streamer now certainly looks like HBO's at a glance. The Max streaming service has quietly launched a fresh look, ditching ...

Image: Warner Bros. Discovery Historically ... All of this was backstory for the news that the new logo color scheme has now gone live, having been rolled out early on Sunday.

and bring these characters and stories to life in new and engaging ways ... emblazoned with the iconic shield logo that has identified Warner Bros. films, TV shows and content from 1923 to ...