Importantly, credibility acts as a gatekeeper variable that either enhances or diminishes the impact of other ad elements, ...

Every day, thousands of parents exploit child “influencers” too young to run their own social media accounts. Many of these ...

Créateurs d'influence aims to unpack this phenomenon by examining the lives of those who have built careers as content creators. The series will feature interviews with prominent influencers such as ...

The University of Cincinnati's Kelly Dobos has spoken with Cosmetics Design U.S. about recent research revealing a ...

A new study published in Social Psychological and Personality Science examines how expressions of moral outrage on social ...

The parents who run the accounts often naively encourage this behavior ... social media platforms that are virtual havens for abuse. It also sets social media apart from other consumer products ...

The University of Cincinnati's Kelly Dobos has spoken with Cosmetics Design U.S. about recent research revealing a significant rise in consumer ... the rising influence of social media platforms ...

To make the most of social media in your omni-channel approach, it’s essential to integrate these channels seamlessly into ...

Indiana University researchers have taken an interdisciplinary approach to studying social media impacts on mental health, ...

Social media algorithms are reshaping the landscape of journalism, presenting both challenges and opportunities for the ...