Pop-Tarts Brand Turns Bowl Game Traditions Upside Down
The Kellanova-owned brand received an estimated $26.1 million in media value around last month's college football bowl game ...
Who needs the natty? Pop-Tarts Bowl is returning and it's as unhinged as ever
It's fair to say that after just two years the Pop-Tarts Bowl has been a massive success in college football. The Kellogg Company, which bought the naming rights to the game in 2020, changed the name ...
Pop-Tarts Launches ‘Interesting’ New Flavor That’s a Spin on an Old Favorite: ‘Woah’
An image shared on Thursday, Jan. 23, showed the new Pop-Tarts alongside several other just-introduced snacks, including Blue ...