In the NIL arms race, hesitating is basically surrendering. The post Marcus Freeman Takes Bold NIL Call as $15M Ryan Day ...

In July 2021, the NCAA approved athletes’ ability to monetize their Name, Image and Likeness for the first time. Ever since, ...

largely due to the rapid advancements in NIL — some of which are still changing with revenue-sharing on the horizon. These developments have revolutionized the sport, allowing players to ...

Ohio State won a college football national championship on Monday. The Buckeyes are already in jeopardy of losing their top pass-catchers, Jeremiah Smith ...

A Sports Illustrated columnist recently praised Penguin City Brewing and the way it helps Youngstown State University athletes through the Name, Image and Likeness program.