When we saw the Nike x Hyperice recovery shoes (which look more like boats than typical Nikes) at CES 2025, we just knew we ...

We will deliver bold, creative marketing that leverages our athletes in sport moments and drive the ground game authentically ...

The Chinese sportswear market is increasingly competitive, as nationalism has boosted native brands and as international brands like Lululemon expand. Nike’s ability to gain share in this market is ...

Newcastle took a major step towards booking their place at Wembley with a brilliant 2-0 semi-final opening-leg victory.

In the shopping malls of Santiago de Chile and the beaches of Brazil, Argentines are snapping up clothes, electronics and ...

ComplexCon aims to have an even bigger year in 2025, with artist Daniel Arsham serving as the global artistic director. The ...

Former Nike executive Sonny Vaccaro has not minced words when it comes to the way Nike and Caitlin Clark's representation has ...

NWSL in talks for new expansion franchise in DenverThe NWSL is in negotiations with a group from Denver to be the women’s soccer ... with Nike, making it one of the “richest shoe deals ...

From pink jeans to Prada to a perfectly-timed backwards hat, Barkley places his trust in stylist and former teammate Joshua ...

It’s not surprising that many athlete contracts are in flux at the end of an Olympic year; the majority of sponsorship deals ...

Through additive manufacturing, harnessing generative AI and embracing distributed methods, Nike fashions the future of ...