Over the years, Michelob Ultra has expanded its product line, introducing variations like Pure Gold (an organic beer in 2018), Infusions, Amber Max, and even a hard seltzer in 2021.

NFL legend Randy Moss, Olympic gold medalist Ryan Crouser and WNBA superstar Sabrina Ionescu make cameos in the Super Bowl ad ...

Willem Dafoe, Catherine O’Hara, Sabrina Ionescu, Randy Moss and Ryan Crouser face off on the courts in Michelob Ultra's Super ...

Excuse Willem Dafoe, the Academy Award-nominated actor, if he hadn't heard of pickleball prior to his latest project. "I guess I live under a rock," the actor, 69, deadpanned to USA TODAY on the set ...

3D Artists: Nate Lapinski, Corinne DeOrsay, Josh Matthews, Greg Gutkin, Joshua Merck, Ty Coyle, Huisoo Lee, Dana DiGioia, Steven Browning, Jennifer Kim, Kris Kelly ...

In 2025, low-calorie beers offer a perfect balance for fitness enthusiasts who enjoy drinks without the guilt. Top choices include Budweiser Select 55, Miller64, Michelob Ultra Pure Gold ...

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...

Why is This Work Relevant for Creative Strategy? When Anheuser-Busch created Michelob ULTRA Pure Gold, America's first mass organic beer, we hoped to change our category. After two years of explosive ...