The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

Benjamin Hill travels the nation collecting stories about what makes Minor League Baseball unique. This excerpt from his newsletter is a mere taste of the smorgasbord of delights he offers every week.

The president thinks he’s seen evidence of the CBS news magazine deceiving the public. Reality tells a very different story.

Car manufacturers are known to make changes to their branding, and the supercar company McLaren is no different. Here's how its logo has evolved over the years.

Siete Foods is strengthening its relationship with its hometown MLS team to be the official jersey partner for Austin FC.

Nike CEO Elliott Hill told Fortune magazine Fever star Caitlin Clark visited headquarters this month to continue development on signature shoe.

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

Burton Smith Group is supporting grassroots sport in Bedfordshire with the sponsorship of Maulden Magpies Under 9s.

Buc-ee's has used its iconic beaver logo, seen outside all of its stores and on shirts and other products, since the 1980s. The company owns several trademark registrations for the logo ...

American manufacturers ended 2024 just as they began it — in a mild slump that still shows little sign of ending ahead of President-elect Donald Trump’s return to the White House. A survey of ...

Adam Wood, managing director of Renault UK, and James Taylor, managing director for Vauxhall, have been announced as panelists for our manufacturer session at the event that takes place at the British ...

The Walmart “spark” (the yellow sunburst logo) also received a little makeover. Emphasis on little. The company says it now “exudes the energy of Walmart and remains a beacon that guides ...