Formula 1 announces a groundbreaking partnership with PepsiCo that will see Gatorade nab naming rights to sprint races.

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PepsiCo launches worldwide official partnership with Formula 1, bringing Sting Energy®, Gatorade®, and Doritos® to the ...

PepsiCo has announced a worldwide partnership with Formula 1, commencing in 2025 as part of a multi-year agreement.

Per PepsiCo, the deal includes everything from trackside advertising to naming rights for the remaining sprint races in the ...

Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions ...

Oscar winner Anne Hathaway has sailed into sports ownership, joining a female-led consortium that has acquired the Red Bull ...