Here are some fun videos for you to watch created by graphic designer Kostya Petrenko. He has been creating retro 1980s-style logos for modern brands like Netflix, Spotify, Google, and OpenAI. Some of ...

Below, Hypebeast has rounded up the top fashion ... who created a discreet logo-inspired pattern using shades of gray and ...

The news: Audi has just launched a new EV brand in China, and the company is making a bold branding move to set the vehicles ...

In the run-up to the holiday season, Hypebeast’s annual Gift Guide returns with a curation of fashion, tech, and lifestyle ...

After watching so many logos from the ’80s, Petrenjko says that reinterpreting current branding comes naturally to him. “I usually start by creating a few concepts in Illustrator and, as I design, I’m ...

Music fans can be fiercely protective of their most beloved bands, and as the team behind Slipknot's new merchandise recently ...

On Halloween at 3pm SNKRFLEA is selling the $129.99 Mystery Boxes. Each mystery box contains two tees with brands like Bape, ASSC and Revenge. Randomly inserted in the mystery boxes are GOLDEN TICKETS ...

He was spotted wearing this white knit Balmain shirt with the brand's logo highlighted on the chest ... the Meta CEO surprisingly manages to keep this hypebeast shirt in line with his usual ...

He's gone from wearing hoodies and jeans to wearing gold chains and designing his own hypebeast t-shirts. Meta founder and CEO Mark Zuckerberg is better known for his business accomplishments than ...

Without any other context, you can perhaps ID dozens if not more logos of carmakers, retail chains and consumer goods. But how many watch brands can you recognize based on an abstract symbol alone?

Fast forward a decade: The revolt those Jordans sparked blurred with skate-boy culture, birthing streetwear brands like Stussy ... my classmates that I call the hypebeast craze.

Your logo is more than just a collection of symbols, letters, and colors. It’s the face of your brand—the first thing customers recognize about your business. A great logo can drive your company’s ...