It’s upfronts season in New York, which traditionally involved TV networks showing off their new shows to potential advertisers.

Darren Jones says the government "has protected jobs because of this trade deal", as shadow trade secretary Andrew Griffith ...

“Advertisers using Generative Ads Recommendation (GEM) on Facebook Reels have seen up to a 5% increase in ad conversions. And ...

Meta’s goal is to move towards a system where businesses only need to state their objective and bank account – AI will handle ...

Test user- and employee-generated content formats in Meta Ads to boost engagement, CTRs, and brand credibility.

Social media giant Meta Platforms is introducing Threads video ads, Reels trending placement and several other innovations ...

Meta Platforms is still reasonably valued, and it's making progress on its AI platform ambitions. Check out why I maintain a ...

Instagram's Threads app began testing advertisements for its users at the start of this year, and the social platform is already ramping up its monetization efforts.

In addition to video ads on Threads, Meta has begun testing trending ads for Instagram Reels. It is said to be a short-form video solution which places ads against the most trending Reels from ...

The team at Meta has been testing out AI-generated ads for a few years now. But will their strategy lead to a massive shift ...

I probably would. Meta is just the first to add a social feed to its chatbot. OpenAI is reportedly working on its own version for ChatGPT. And Elon Musk’s Grok chatbot is now available to all X ...

Previously, she was a writer and editor at MUO. NSO Group, the Israeli spyware-maker behind Pegasus, must pay Meta $167.25 million for hacking 1,400 users across WhatsApp. A federal jury in ...