Not just any ad, but a good ad – an ad that gets sales for your product or service. For this to happen, the ad copy must attract newspaper readers in both digital and print formats.

If you want to know why customers are bolting for the exits, talk to someone like Robert Barrows. He'll offer fine-print examples businesses should follow -- if they want to fail. Barrows, an ad ...

These cases illustrate the right way in which ad agencies contribute to the society; being focused on our core business while doing good. Imagine a bus stop advertising filtering exhaust fumes from ...

Clients grow ever-more unhappy with how their video- and digital-based advertising performs I were a big brand%2C I%27d certainly say let me see a print ad campaign The agency business has become ...

Examples of How Sex Appeal in Advertising Works. ... up the fact that men who use their products will smell so good, ... of male or female private parts in a print ad is a common ...

In honor of Copyranter, Mark Duffy, and the return of “Mad Men,” I scoured the Internet and unearthed the 20 Creepiest Print Ads I could find, all designed to give your eyeballs a heavy dose ...

2022 has already graced us with some disruptive print ads that have made a serious impact in terms of creativity, messaging and delivery. Here, print and design experts Solopress investigate the five ...