Traditional marketing methods, like expos and print ads, were once the cornerstone of franchise expansion. But as times have ...

OTT platforms are enhancing marketing strategies to engage younger audiences through experiential marketing, collaborations ...

Swissmedic has taken legal action against media for alleged unauthorised advertising of weight-loss drugs. Swiss media say this is censorship.

In an era where digital screens dominate nearly every aspect of our lives, offline advertising continues to hold a unique and enduring power. Traditional channels like billboards, flyers, TV ...

Smith has journeyed from traditional advertising agencies to leading marketing at one of the world's most desirable fashion ...

The Gurugram branch of the School of European Pastry wants to fill the gap in high-end culinary training. ‘We are creating a ...

Blue Hour Studios found that 80% of consumers aged 18 to 60 would be influenced to buy a product based on a “random piece of ...

The 59-year-old communications professional in the St. Louis area is sticking with Netflix and two other streaming services ...

Lawmakers attempting to regulate children’s access to social media must decide whether bans or warning labels are the optimal ...