Overall, I view AI in political advertising as a means to reduce the time campaign managers spend executing these campaigns, ...

AI-powered keyword- and creative asset-matching features are coming to Google Search campaigns via the new AI Max suite.

Test user- and employee-generated content formats in Meta Ads to boost engagement, CTRs, and brand credibility.

Rory McEntee, Chief Marketing Officer at GymNation, on ways to connect meaningfully with audiences through trends while ...

The Australian Association of National Advertisers (AANA), the leading marketing industry body in Australia, has urged the ...

You'll get access to an ad-free website with a faster photo browser, the chance to claim free tickets to a host of events ...

Here’s how the Registry of Motor Vehicles chose the sample photos for its REAL ID ad campaign before the May 7 deadline.

Social media giant Meta Platforms is introducing Threads video ads Reels trending placement and several other innovations for ...

Google has announced a new Google Ads search campaign feature named AI Max. Google says AI Max for Search campaigns is a "new ...

Learn how to use Google Ads Keyword Planner — from finding high-impact keywords to understanding search volumes and forecasts ...

The collaboration focuses on a common pregnancy experience, ‘food cravings,’ by curating a menu of sweet, sour, spicy, and combined dishes that cater to expecting mothers' desires ...

Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand.