The brands we work with are excited to appear across this platform, as they understand the value in appearing within premium content." ...

Google is enhancing its Demand Gen advertising platform with new targeting options and creative tools for YouTube, Discover, ...

US officials say they do not expect any survivors from the crash, and that at least 28 bodies have been recovered from scene. The plane was carrying 64 passengers and crew when it collided in mid-air ...

Gunwharf Quays is celebrating Chinese New Year today, Wednesday 29th January, with a unique snake display on the Spinnaker Tower with selected brands in the centre offering exclusive products for the ...

CRO Brian Gleason shared Criteo's priorities for working with agencies to capitalize on curation and measurement opportunities in retail media and CTV.

Google is rolling out new enhancements to Demand Gen campaigns, including expanded channel controls, AI-powered creative updates, and improved retail features.

Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...

A spectacular giant wall of iconic Ladybird books, showcasing an incredible collection of 480 titles, will be a highlight of a new exhibition opening soon at Peterborough Museum and Art Gallery.

Meta was able to keep 48 cents of every dollar of revenue in operating profit in the fourth quarter. The tax rate is falling.

In the dynamic world of online marketing, e-commerce businesses rely on product feeds to effectively target their vast ...

Dr Yogesh Lakhani, CMD, Bright Outdoor Media Limited on how aspirations and affluence are writing the next chapter of ...

According to the Advertising Association and WARC, the UK advertising market grew 9.7% to £10.6bn, marking the first time ad ...