May 15, 2025. More ...

The branding saga of the name of HBO Max offers a clear lesson for marketers: when a rename threatens familiarity, ...

In the last few quarters, the company has increased its focus on improving margins and giving a push to content and ...

A recall of the popular rolling coolers has expanded to more than 1.1 million units after dozens of reports of finger ...

A recall of the popular rolling coolers has expanded to more than 1.1 million units after dozens of reports of finger ...

Co-owner Malia Price eagerly anticipates the opening of her new store, The Sarasota Style, a lifestyle brand to feature ...

Google unveiled a subtle yet significant update to its iconic "G" logo for apps, marking the first major redesign since 2015.

From its military origins to an iconic brand symbol, Jeep and the Jeep logo have undergone a fascinating journey through time ...

which is the uniform application of brand elements such as colours, logo and tone. This consistency is typically associated with trust and loyalty. The shift from HBO Max to Max disrupted this ...

Gucci loafers, with their signature horsebit hardware, may be replicated time and time again, but nothing else compares. The ...

Nostalgia marketing strategically uses references to previous moments in time to activate people's fond memories of those ...

Few watches better demonstrate this design ethos than the Girard-Perregaux Deep Diver. First introduced in 1969, it featured ...