KFC’s value meal did not turn its same-store sales declines around, but Taco Bell’s mix of menu innovation and value ...

Taco Bell continues to drive Yum!'s performance with strong sales growth, innovation, and value promotions, contributing 75% ...

Earlier this year, the brand collaborated with Taco Bell to bring its beloved taste to the drive-thru. Then, over the summer it teamed up with Hidden Valley Ranch to make a Ranch Cheez-It that ...

As Yum! Brands CEO David Gibbs pointed out Tuesday, the U.S. quick-service industry has slogged through negative traffic for ...

Taco Bell's Decades Menu brings back fan-favorite menu items from the '60s through the '00s. We tried four Decades Menu items ...

Taco Bell has announced the revival of its Decades Menu, featuring items from the past five decades for a limited period.

Earlier this year, the brand collaborated with Taco Bell to bring its beloved taste to the drive-thru. Then, over the summer ...

Taco Bell fans have something to celebrate as the brands much-anticipated Crispy Chicken Nuggets go nationwide this December. Crafted with all-white meat, marinated in jalapeño-spiced buttermilk, and ...

Taco Bell never stops innovating. While its menu doesn’t often deviate from ... Later in the year, the California-based ...