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But there are limits to how far Mondelez will allow its AI to go. Consumers tend to respond to new products that aren’t overly unfamiliar, which is why brand extensions are so popular ...
Looking forward, I expect Mondelez to continue with its current plan of slow organic growth mixed with acquisitions. Organic top-line growth should come from price increases, brand extensions ...
Mondelez already has been branching into the in-store bakery area via extensions of its popular packaged snack brands such as Oreo cupcakes and muffins. “That is a high-value-added, high-net ...
Snack food giant Mondelez International is sweet on Hershey ... The move will give the buyer access to a portfolio of brands including Cheez-It, Pringles and Pop-Tarts. Kellanova’s portfolio ...
In this context, Mondelez has proven unrelenting in its commitment to remove further complexity from its operations by rationalizing its supplier base, parting ways with unprofitable brands ...
Mondelez owns several iconic global brands that generate more than $1 billion in annual sales. The snacking company also owns many beloved regional brands. The serial acquirer has bought nine ...