As part of the multiyear development of Neue Klasse, Frank Weber, member of the Board of Management of BMW responsible for ...

Dimas Ramadhan, the virtual automotive artist behind the "Digimods DESIGN" channel on YT, has taken up the task of ...

BMW is reconsidering cabin functionality and technology as part of its new generation of models, dubbed "Neue Klasse" models, ...

Central to the BMW Panoramic Vision is its state-of-the-art Head-Up Display (HUD) concept. Designed to intuitively and personally present critical information to drivers, the HUD projects key content ...

The i3 will be BMW's biggest attempt to woo EV buyers to date, and its wild styling—derived from the Vision Neue Klasse concept—sets the stage for a whole new generation of Bavarians to come.

BMW Vision iNEXT Design (BMW) Inside, the Vision Neue Klasse continues to impress with its minimalist yet luxurious cabin. The dashboard is dominated by a large, curved display that seamlessly ...

It’s always been clear that Vision Pro was simply Apple’s first step into the AR/VR headset world, and that a lower-priced Apple Vision product would follow, but there have so far been mixed ...

The key word at BMW's 2025 CES press conference was technology. The German automaker is putting a heavy emphasis on improving the gizmos and gadgets in its upcoming "Neue Klasse" generation of ...