Blue Origin is key to Amazon's ability to compete with SpaceX Starlink. Jeff Bezos has finally done it. He's finally reached space with an honest-to-goodness orbital-class rocket. Ten years ago, Bezos ignited a feud with SpaceX founder Elon Musk when his Blue Origin rocket company launched a suborbital New Shepard rocket to the edge of space and then landed it back on Earth.

Amazon founder Jeff Bezos's space company has blasted its first rocket into orbit in a bid to challenge the dominance of Elon Musk's SpaceX. The New Glenn rocket launched from Cape Canaveral Space Force Station in Florida at 02:02 local time (07:02 GMT).

Blue Origin's New Glenn finally roared into orbit in the early hours of Thursday, with SpaceX's Starship rocket set to launch hours later.

The billionaire’s rocket is ready for its first launch. It could give satellite operators and the DoD a long-desired option to SpaceX—at a cheaper price, Forbes reveals.

The successful flight to orbit of the Amazon founder’s powerful rocket suggests it could grow into a credible competitor with Elon Musk’s SpaceX.

The scheduled Sunday launch could mark a new phase in competition in the commercial space market, and pave the way for the deployment of Amazon's Kuiper satellite network.

Elon Musk congratulated Jeff Bezos following Blue Origin's New Glenn rocket successfully reaching orbit on its first flight, expressing his admiration on social media.

Shrugging off bad weather, Jeff Bezos' Blue Origin launched its powerful New Glenn rocket on its maiden flight early Thursday, lighting up a cloudy overnight sky as it climbed away from Cape Canaveral in a high-stakes bid to compete with Elon Musk's industry-leading SpaceX.

Blue Origin, the rocket company founded by Jeff Bezos in 2000, waved off an attempt to launch its first orbital rocket. Blue Origin said engineers worked to troubleshoot an issue with the rocket but could not resolve the problem in time.

Elon Musk, CEO of SpaceX, and Jeff Bezos, CEO of Amazon, have been engaged in a public feud for years. Musk has criticized Bezos as a "copycat" on social media, mocked Blue Origin's lunar landing design,

Jeff Bezos' Blue Origin successfully launched its reusable rocket, New Glenn, on January 16 from Florida. The rocket has an experimental platform designed to host satellites or deploy them into their correct orbits.

The New Glenn rocket was due to take off from Cape Canaveral in Florida for the first time in the early hours of Monday morning but the launch was cancelled after several delays