Formula 1’s most decorated driver Lewis Hamilton shocked the grid at the beginning of the 2024 season, announcing he would be swapping Mercedes for the Scuderia in pursuit of his record-breaking seventh WDC title. It was a bold move, to say the least. But one with objectives outside of the grid, in mind.

Since joining Ferrari, Hamilton has done a lot to promote the Prancing Horse. For example, he re-created the famous scene from the film Ferris Bueller's Day Off when the valets take the 250 GT California Spyder out for a joyride (embedded above). He did a perfect job at remaking it.