I was very pleased that it generated the amount that it did,” Balloon Fiesta Executive Director Julie Morgas Baca said.

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The Balloon Fiesta's impact extends beyond the sky. Explore how this annual event is boosting local businesses.

Mardi Gras in New Orleans is the epitome of vibrant celebration. Known for its lively parades, the city comes alive with ...

Officials with the Albuquerque International Balloon Fiesta shared the results of a third-party economic impact study of last year's event.

City details $5.8M in upgrades coming to Balloon Fiesta Park ...

The Albuquerque District hosted a Business Opportunities Open House Feb. 20, focusing on networking with industry.

Nothing quite compares to witnessing a mass ascension at dawn, when hundreds of colorful hot air balloons lift off the ground and fill the sky above. But the fun of hot air balloon festivals doesn ...

Sofian Himeur believes New Mexico wine is on par — if not better — than anything offered in the rest of the country.

For a full week, the sky fills with more than 500 brightly colored balloons, which launch en masse many mornings from the 360-acre Balloon Fiesta Park in northern Albuquerque. Festival attendees ...

People carry their belongings in bags as they escape the spread of wildfires near Lautaro in Chile. Belgian riot police ...

Feb. 27—The 2024 Albuquerque International Balloon Fiesta had an estimated economic impact of $216.3 million, according to a study conducted by the research company Forward Analytics.