Black-and-white logos can be practical ... like Snapchat’s yellow and Facebook’s bright blue logo. It was perhaps inevitable that the pendulum would swing to colorless.

It is highly likely that De Coubertin was inspired by the logo of the USFSA ... interlocking rings colored blue, yellow, ...

This is the logo for the sports teams at ... and the Americas. The blue, yellow, black, green, and red rings combined with the white background were meant to represent the colors of the flags ...