Yahoo’s logo redesign was headed up by an in ... “More often than not, when a company’s identity looks a little tired (or more likely when new leadership wants to put their own stamp on ...

After a 30-day tryout of dozens of new corporate logos that it's now clear ... Skift CEO Rafat Ali, with a little irony: "I feel cheated and violated. Yahoo you made a mockery out of all of ...

At midnight, Yahoo unveiled its new logo after 30 days of zany decoy versions. It’s a staid little number ... Only the semantic information—a company’s name—matters when you “choose ...

Alec Lynch is the founder and CEO of DesignCrowd, a design crowdsourcing service that recently hosted a competition to redesign Yahoo’s logo. The final deadline for Fast Company’s Brands That ...

Yahoo! is now sporting a sleeker, more streamlined look. The company has taken the wraps off its new logo , replacing the mark it had used since just after its founding, 18 years ago.

There are few brands that evoke the Wild West of the old internet like Yahoo ... The new logo keeps the purple and the exclamation point, but it ditches any remnants of the company’s many ...

"We wanted a logo that stayed ... of purpose and progress at Yahoo!, and we want everything we do to reflect this spirit of innovation,” she wrote. “While the company is rapidly evolving ...

Yahoo’s logo redesign was headed up by an in ... “More often than not, when a company’s identity looks a little tired (or more likely when new leadership wants to put their own stamp on ...