Back then, the company’s logo was very of its time (which is to ... Babcock, “. . . five zillion people have the world as their symbol.” So they ditched that, too, and went purely ...

If you’re looking for a visual primer on the history of logo design, you could do worse than 1,000 Marks, a book of 1,000 logos from partners at the design firm Pentagram. The book collects some ...