In partnership with Emirati artist Mariam Abbas, Masafi unveils its Ramadan packaging to tell a story of resilience, unity ...

Masafi, the UAE’s pioneering bottled water brand, is marking the holy month of Ramadan with a special-edition packaging, ...

Beyond simply printing names, brands can use personalised packaging to tell a story. Limited-edition packaging that aligns with seasonal events, personal milestones, or cultural themes can ...

Iconic homegrown brand partners with Emirati artist Mariam Abbas to tell a story of resilience, unity and tradition.