Meanwhile, other companies have already made waves with AI-enabled smart glasses. Meta has seen a fair amount of success from its partnership with Ray-Ban. Google recently unveiled new plans for its Android XR mixed reality glasses with a demo during its I/O showcase earlier this week.

Apple is planning to debut its first pair of smart glasses next year, according to a report from Bloomberg. The upcoming glasses will reportedly come with cameras, microphones, and speakers, “allowing them to analyze the external world and take requests via the Siri voice assistant,” Bloomberg says.

Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. List of Partners (vendors)