When using purple shampoo on brunettes, Alvarez says the frequency depends on your hair type and how much lightness is in your hair. "If you're a brunette with a lot of golden ribbons, you may ...

Color-depositing shampoos add specific pigments (either purple, blue or green) onto the hair shaft to maintain your desired color. Based on color theory, blondes should use purple shampoos ...

It was only then that I learned that purple shampoo was the secret to maintaining my blonde dye job. Many of us with non-natural blonde hair are very familiar with purple shampoo, but for those ...

The best purple shampoos refine blonde, gray and platinum hair tones while conditioning and adding ... More shine. True to their name, these shampoos are actually tinted purple and are “designed ...

Once you leave the salon, the real challenge begins, particularly if your blonde is more cool-toned—how can you keep your blonde hair looking as fresh as possible? There are tons of purple ...