News

Public relations and marketing—what’s the difference? To the untrained eye, it can be difficult to differentiate between something like a social media post and a news story. It can be ...
Public relations refers to the behind-the-scenes management of an organization’s or individual’s public ... you can progress into a managerial role in marketing, advertising, promotions, ...
GreenHouse Digital + PR has announced a series of strategic promotions, naming three senior team members to elevated ...
Some advertising agencies have added these communication capabilities—they have created them or networked with public relations firms, sales promotion firms and direct-marketing firms in a move to ...
As part of this strategic shift, Maya El Mouhaier has been elevated to the role of Chief Marketing Officer of JGroup.
At the 19th annual 40 Under Forty Gala on June 19 at the MassMutual Center, BusinessWest announced that Jeffrey Fialky, ...
Marketing may have been more focused on the four Ps of marketing (product, price, place, and promotion) while communications would have been left to press releases and reputation management. But ...
Singapore's Health Promotion Board (HPB) has picked Ruder Finn Asia as its new public relations agency, according to GeBIZ. Ruder Finn will be required to provide result-oriented, efficient, cost ...