It's a milestone moment for Paris Hilton's fragrance partnership with Parlux. It's been more than 20 years of collaboration with the beauty manufacturer and distributor on the Paris Hilton ...

That’s hot! Paris Hilton is expanding her fragrance empire with ICONIC, marking her 30th perfume since she launched her fragrance business in 2004. Over the last 21 years, Hilton’s learned a thing or ...

But this one really smells beautiful with my fragrance Platinum Rush or Gold Rush." You also get a free tote with your $80 Paris Hilton Fragrances purchase right now at Ulta. The E! Insider Shop ...

The socialite turned mogul discusses her fragrance milestones, supporting women in business, healing from trauma, and giving back after the L.A. wildfires.

Paris Hilton is already starting to see a lot of ... The Simple Life alum, who recently released her 30th fragrance, Iconic, agreed with Life & Style that London should have her own perfume ...