In a survey by Advertiser Perceptions and Premion, nearly 40% cited a lack of transparency among streaming platforms. Managing frequency issues across all platforms was another challenge.

“OTT platforms have opened up new doors for storytelling in India. It’s the perfect place to prioritise stories above anything else — the star cast, the budget, the presenter, the number of ...

The company aims to enable broadcasters and video service providers to deliver multi-platform TV, both broadcast and OTT, ...

During the COVID-19 pandemic, OTT platforms gained significant popularity as people could not visit theaters. Due to the increased demand, many producers took advantage of this by selling new ...

The National Commission for Protection of Child Rights (NCPCR) has urged the Ministry of Information and Broadcasting (MIB) to ensure that Over-the-Top (OTT) or streaming platforms display ...

Most-watched OTT releases this week ... Oswald Cobb, a mob underboss, aims to use the chaos to seize control of Gotham's criminal underworld. Plot: Vasant Gawde learns about his own death through ...

The platform can then predict and provide guidance on meeting business outcomes while also justifying those decisions to allow businesses to assess the impact of a variety of use cases.

Karan Tacker, Kritika Kamra, Aamir Ali, Iqbal Khan and Sumeet Vyas discuss if OTT is a levelling platform while switching ...

According to a news report in Track Tollywood, Devara will be released on the OTT streaming platform Netflix. Not only this, but the OTT release date of the movie is also out. The film will ...

Vettaiyan OTT release: Rajnikanth’s latest movie Vettaiyan is set to release on OTT platforms, marking an end to the long-awaited moment. Tamil action-thriller official OTT partner - Amazon ...