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In a new ad campaign, Microsoft claims that anything that can access Game Pass should be considered an Xbox now.
The ad campaign positions every electronic device with a screen as an Xbox, as Microsoft continues to publish its titles and ...
In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...
It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...
A reader is unimpressed by Microsoft’s new ‘This is an Xbox’ marketing campaign and insists that Xbox has already gone third ...
This is a new ad campaign but the idea has been in place for years. In 2020, Microsoft Gaming CEO Phil Spencer said ...
A new Xbox campaign involves labeling just about every device on an Xbox. Are we seeing the transition to a service rather ...
Xbox reveals new details about the November 2024 console update, including new and upgraded features for Xbox One and Xbox ...