The Michelob Ultra El Paso Marathon and the big events around it are coming home ... Registration is online. Runners can pick up their packet with their number, timing chip and T-shirt from ...

Text-to-win SMS is also playing a big role in how Michelob Ultra is getting consumers to enter the sweepstakes. Consumers can text in the keyword FOUR to the short code 85872. Users are then sent ...

The program builds on the brand's legacy of curating once-in-a-lifetime insider experiences for fans through Michelob ULTRA's Superior Access – in collaboration with the Atlanta Hawks ST. LOUIS, March ...

The 31-year-old from Santa Fe claimed his biggest-ever career win when he pulled away in the second half of the Michelob Ultra Marathon ... I've never won such a big race before.

On March 11, Michelob ULTRA, the global beer sponsor of the NBA announced the world’s coolest promotion, an opportunity to ...