It’s game on for Michelob Ultra, which is debuting a jocky new brand equity platform ahead of its Super Bowl ad. “Play for an ...

This year, AB InBev has purchased three minutes of national Super Bowl time, which is 30 seconds more than in 2024. The ...

Anheuser-Busch increases investment in Super Bowl LIX and returns with the iconic brands, the star power and the memorable ...

The beverage giant says that it will have three minutes of national ads and 45 seconds of regional ads, touting Michelob ...

In the U.S., the company's Michelob Ultra label jumped to being the top-selling draft beer over a December tracking period.

With three minutes of national advertising time and 45 seconds of regional time, the brewer becomes this year’s largest Super Bowl advertiser for beer, alcohol and consumer packaged goods companies.

Even before the US surgeon general on Friday warned that alcohol could cause cancer and said it should come with a warning ...

A-B claims to be this year's largest Super Bowl advertiser across all beer, alcohol and consumer packaged goods companies.

Unrivaled, the women’s 3-on-3 basketball league set to debut on Friday, named Sprite the presenting sponsor of the league’s 1 ...

Harry Higgs joins Smylie Kaufman on Happy Hour presented by Michelob Ultra and calls Ben Griffin's eagle on the second hole ...

The Cosmos AI platform promises to revolutionize robotics and autonomous vehicles with physics-based simulations and ...